The Relevance Section
The Relevance & Recommendations module offers various functionalities for optimizing your product results and content.
📄️ Modified Rankings
Modified Rankings can be applied to Search and Navigation results and let you promote or demote products in the result based on attribute values, brands or tags. These modifications can be applied shop-wide, for every search term, on a specific tree level or on a particular keyword.
📄️ Recommendations
You can use the Recommendations module to decide which types of products you want to recommend to your customers in the basket or on the product page. This is a great way to up-sell and cross-sell products and improve your sales. If you are interested in using this feature, please contact your consultant or Customer Support.
📄️ Customer Segments
Customer segments are used to identify customers for whom you want certain products to be placed higher on search and navigation pages than others (personalized recommendations). They are also used to make certain parts of webshop pages visible only to those customers (personalized content).